makeup education

Makeup Artists: Don’t Accept the Job Unless You Check 2 of These 4 Boxes

If you've been working as a makeup artist for 3+ years, you’ve probably learned that not every job or collaboration is a good fit. By now, you’ve built up some experience and skills, so it’s important to be strategic about the inquiries you take. While it can be tempting to say "yes" to every opportunity, not all of them will help you grow or advance your career. To avoid wasting time and energy, it's essential to evaluate each job based on four key factors: Connections, Portfolio, Payment and Enjoyment. Before accepting any gig, make sure it checks off at least two of these boxes to ensure it's worth your time.

1. Connections: Building Your Network

Connections are one of the most valuable assets you can have as a makeup artist. Whether you’re doing a celebrity’s makeup or working on a local photoshoot, the people you meet along the way can open doors to new opportunities and collaborations. Building relationships with photographers, planners, models, influencers, and other industry professionals can lead to future bookings, referrals, and exposure. These connections not only enhance your visibility but also help you stay updated on industry trends and insider knowledge. Over time, the people you work with will become part of your professional network. You never know where the person next to you will be a couple of years from the moment you meet them.

Takeaway: If the job gives you the opportunity to connect with cool people that aligns with your market, it’s worth considering, even if the other factors (portfolio and payment) aren’t perfect.

2. Portfolio: Showcasing Your Talent

Your portfolio is what represents you. It’s what potential clients and employers will look at when deciding whether they want to work with you. Whether it’s Fashion, bridal makeup, editorial, or theatrical transformations, a strong portfolio demonstrates your skills. Building a strong portfolio is essential. It’s not just about the number of photos, but the quality and direction it showcases. If a job offers you the chance to work on something unique that either elevates or aligns with your niche in the industry, that’s a significant plus.

Takeaway: If a job helps you add something valuable to your portfolio, even if it’s not the highest-paying gig, it can pay off in the long run.

3. Payment: Valuing Your Work

At the end of the day, your time and talent are worth something. Payment is a straightforward yet important factor when deciding whether to accept a job. While passion and experience are important, it’s also crucial to ensure you’re being compensated fairly for your skill set. Aspiring makeup artists may feel tempted to work for little to no pay in exchange for exposure, but the reality is that undervaluing your work early on can create a pattern that's difficult to break. Ideally, a job should offer compensation that reflects the time, effort, and expertise required, based on your skill level and the area that you're in.

Takeaway: If the job offers good pay, that’s a definite plus. But if payment is low or non-existent, consider whether the opportunity provides a good trade-off in terms of connections or portfolio growth.

4. Enjoyment: Loving What You Do

Enjoyment is often overlooked but is just as crucial as the other factors. A job that excites you or aligns with your passions can provide much more than just a paycheck—it can spark your creativity and inspire you to keep growing. Working on projects you genuinely enjoy can keep you motivated and energized. If a job brings joy and fulfills your creative drive, it can be an invaluable experience, even if the payment isn’t great or the connections are limited.

Takeaway: If the job excites you and brings joy, it’s worth considering, even if the pay and connections aren’t ideal. Passion and enjoyment can help sustain you in the long run.

What If You’re Just Starting Out?

When you’re just starting out, checking off two boxes might be challenging. In these cases, focusing on one box, whether it’s building your portfolio with interesting work, making valuable connections, or taking on jobs that you genuinely enjoy—could be a better approach. As you gain experience and build your reputation, you’ll be in a stronger position to prioritize payment while still growing your network, portfolio, and passion for the craft.

Takeaway: As a newbie, focus on either portfolio, connections or enjoyment; whichever will help you most at that stage of your career. Don’t feel pressured to accept poorly paid jobs that don’t help you grow in one of these areas.

Conclusion:

In the world of makeup artistry, opportunities are abundant, but not all of them are the right fit for your growth. Before accepting a job, ask yourself: Does this job help me build connections? Does it add to my portfolio? Is the payment fair for my time and skills? Does it excite me and bring me joy? Ideally, you should aim to check off two of these boxes, but as a beginner, prioritizing one—whether it’s gaining experience, building relationships, enjoying the work, or earning decent pay—will set you up for a stronger future. Remember, every gig is an opportunity to grow. Choose wisely, and make sure the jobs you take help you move forward, not backward. Stay focused on your goals, and you’ll build a successful makeup artistry career in no time.

If there are any topics you would like me to write about, submit your suggestion to hello@akccreativestudio.com

10 Ways To Prevent Future Back Problems As Makeup Artists

In the world of Makeup Artists, there’s a challenge rarely talked about; the toll it takes on your body. During my first visit to a chiropractor, I learned that Makeup Artists and Hair Stylists frequently battle persistent back pain. It wasn’t until my seventh year in the field that I truly absorbed this fact, as discomfort settled into my neck, upper back & lower back. Turns out, the cervical spine, where your neck meets your shoulders, holds a lot of power. It’s the central of your spinal system where all your nerves meets. If any of the nerves are obstructed, it can cause muscle weakness, pain, numbness, tingling, vision problems, headache & migraines. I am not a medical expert, but discussions with doctors and specialists, it gave me a lot of insights. What peculiar about back pain is how it can ambush you, one day you’re fine, the next day can lead to chronic back issues. That’s why being aware of your posture and movements is absolutely key. Here are 10 tips that I learned that can help you avoid back issues as Makeup Artists & Hair Stylists.

1. CONDENSE YOUR KIT

Be mindful of the weight you carry in your makeup kit. Consider condensing your kit to reduce the strain on your back for the long run. You can still have everything you want but in a smaller size. This not only helps in preventing back issues but also enhances your workflow allowing you to work faster and more efficient. It’s an investment of your money and time, but much cheaper than seeing specialist in the future.

2. OPTIMAL SEATING

Ensure your client’s chair is at eye level to yours. This is crucial for maintaining excellent posture throughout your work day.

3. PRE AND POST WORK STRETCHES

Incorporate simple stretches before and after your workday to counteract the strain from prolonged uncomfortable positions that we put our body in to alleviate back tensions

4. LOOK UP

We spend a lot of time on our phone, laptop & other electronic devices. Instead of looking down, raise your devices to eye level. This relieves stress on your neck and shoulder muscles caused by the weight of your head.

5. COMMUNICATE WITH YOUR CLIENT

Most of us try to accommodate our client and put our body in the most awkward positions. Don’t hesitate to discuss your comfort needs with your clients. Ensure your work environment accommodates good posture. Request higher chairs for longer sessions or adapt to the situation by lowering yourself to your client’s eye level.

6. STANDING MAT & FOOTWEAR

For long period of standing, request a standing mat on bigger jobs or consider using one in your home studio. Wear well-padded, comfortable footwear to ease the strain of extended standing.

7. SLEEPING POSITIONS & PILLOWS

Adjust your sleeping position to avoid spin misalignment and breathing issues. Sleeping on your stomach is the worst position you can put your body through during 8+ hours of rest. Choose a neck supportive pillow and place another under your knees to maintain a straight spine and prevent lower back discomfrot. I know it could look silly but if I knew this beforehand, I rather look silly now than having chronic back pain and waking up up like someone beat me up the day before.

8. LIFT SMART

Learn proper lifting techniques, especially if you ave a heavy makeup kit. Elevate with your knees to protect your back during tasks like moving your kit up stairs or in and out of vehicles.

9. LIGHTING

Ensure your workspace is well-lit to prevent leaning or hunching over to see your work. Adequate lighting reduces the strain on your neck and back.

10. CORE STRENGHTENING

Research on which muscles that you often use as Makeup Artist, learn a few simple exercises that target those muscles in order to strengthen them.

In conclusion, there may be instances in this profession where fulfilling all ten points might be challenging, but strive to stay conscious of your posture. Once chronic back pain sets in, fixing it isn’t as simple. Preventing through lifestyle adjustments becomes the key. It’s far more challenging to make these chances once the issue has developed. This is a subject I wish I had been informed about when I began my journey as a Makeup Artist, so I genuinly hope you give it serious consideration, even if you currently feel perfectly fine and invincible. If you find this read valuable, please share it with your friends and colleagues.

If you enjoyed the read and like to donate a coffee, Zelle vanktr@gmail.com & Venmo @vanktr

Lighting & Modifiers for Makeup Artists

In today's beauty industry, where social media plays a huge role in our career, it is crucial for Makeup Artists to understand how to properly capture their work. Often, we blame the camera equipment’s while overlooking the essential role of lighting. This article aims to provide Makeup Artists with some basic knowledge of the different types of lighting & modifiers. By understanding these aspects, artists can have better knowledge to capture their makeup looks, wether using a phone or camera, and deliver high quality photos and videos that truly represent their work.

Before we start, I want to highlight that I will always choose natural window light first for capturing content and doing makeup if it’s available. Why? Because it accurately shows what things really look like in real life. Another great thing is that it doesn't cost a thing, so you don't have to spend money on extra stuff. If this is not an option, here are 3 types of lights you can choose from.

 
  1. 18” Ring Light:

Ring light have become a popular tool used by Makeup Artists, although their intended purpose is often misunderstood. These lights are specifically designed to capture straight on headshot from the neck up, offering high contrast and a distinct circular reflection in the subject’s eyes making the overall feel less natural. One area where ring lights tend to fall short is when it comes to lighting your subject during makeup application. Due to their size & single point illumination, they can create uneven lighting, resulting in one side appearing darker than the other.

Pros:

-Affordable ($50+)

-Small and compact

-Capturing close up contents (Neck up & Macro shots)

Cons:

-Using it to illuminate your subject during application

-Unnatural circular reflection in the subject’s eyes

 

2. LED Panel

LED panels also gained popularity among Makeup Artists as a lighting option. They are lightweight, affordable, easy to set up, and often offer the convenience of battery power. However, the LED light share a similar weakness to ring lights. Their light source is relatively small, resulting in potential uneven lighting when used for makeup application or content creation. To mitigate this, setting up two panels, one on each side of the subject is often necessary. However this setup can create harsh lighting, emphasizing textures and shines on the subject. Additionally, LED light panels require the subject to be in close proximity to achieve desired lighting effects.

Pros:

-Affordable ($50+)

-Small and compact

-Using it to selfie & capturing close up shots from Neck up

Cons:

-Using it to illuminate your subject during application

-Harsh light that can emphasize textures and shine

 

3. LED Continuous Light

LED continuous lights are a favorite among many due to their versatility, interchangeable modifiers, powerful output, and reasonable pricing. The key advantage of these lights lies in their ability to utilize modifiers, allowing for customization of lighting styles such as harsh light, soft light, and a wide light source. When used without modifiers, these lights typically come with a small silver reflector. By positioning it high on a stand, around 6-10 feet behind you, it can mimic the effect of direct sunlight on the face, evenly illuminating your subject whether slightly to the left or right. This lighting setup can be ideal for makeup application as it highlights every detail and shine, providing a clear view of the finished look. However, it's important to note that without a modifier, the bright light shining directly into the client's eyes can be uncomfortable. Therefore, it is recommended to position the light source higher, shining down on the subject rather than straight on and directly into their eyes. This ensures a more comfortable experience for the client while maintaining the desired lighting effect.

Pros:

-Reasonably priced ($130+)

-Brighter output

-Versatile

-Allows interchangeable modifiers

Cons:

-Bigger, heavier & less compact

-Higher price point

Now, let’s talk about light modifiers. They are essential accessories for LED continuous lights. It's important to note that each light has its own specific type of mount for modifiers to attach to. For example, the Godox SL60W uses the "Bowens Mount" system. When choosing modifiers online, ensure they are compatible with the Bowens Mount or it will not fit.

In this article, we will cover four common types of modifiers: white umbrellas, rectangle softboxes, octoboxes, and honeycomb grids. These modifiers offer various ways to shape and control the light output, allowing you to achieve your desired lighting style.

 
  1. White Umbrella

The white umbrella is a versatile and affordable light modifier that offers several benefits. It is lightweight, compact, and capable of creating a wide spread of soft light. Whether you intend to use it for creating content at home or during makeup application, the white umbrella is an excellent choice. The key advantage is its ability to produce an even spread of light, resulting in softening the subject without harsh spots. Additionally, it does not emphasize textures or shine, making it ideal for both photo and video content creation. With its wide coverage and ability to create a pleasing and diffused lighting effect, the white umbrella is a valuable tool for Makeup Artists.

Pros:

-Affordable ($15+)

-Light weight & compact

-Wide spread of light

-Soft light

Cons:

-Less shadows & dimensions

 

2. Rectangle Softbox

The rectangle softbox is a commonly seen light modifier in photo and video studios. It resembles a transitional window and provides more directional lighting compared to a white umbrella. This means that the light from a rectangle softbox doesn't spread as wide, allowing for the creation of dimensions and shadows depending on the placement of the light. A useful tip for identifying the modifier used in a photo is to closely examine the iris of the subject, as it will often exhibit a distinct shape corresponding to the modifier. The rectangle softbox offers a more natural lighting effect, especially when aiming for a window-like ambiance. The size of the softbox also plays a role, with larger boxes producing softer light. Think of sitting in front of a window while doing your makeup as a reference for the desired effect.

Pros:

-Reasonably priced ($60+)

-The most natural light that resembles a window

-Soft & even light

Cons:

-Takes longer to set up

-Heavier, bulkier and requires more space to set up

-More moving parts

 

3. Octobox

The octobox is a favored light modifier, offering similar characteristics to a rectangle softbox with a distinct difference in the reflection shape in the subject's eyes. It delivers soft and even lighting to the subject, making it ideal for both content creation and makeup application. However, it's important to note that setting up an octobox requires more time and effort compared to other modifiers. It is heavier and bulkier, making it better suited for studio or home office use. If you need a portable light for on-location makeup application, the white umbrella modifier is a suitable alternative. It provides a similar effect but is quicker and lighter to set up, making it more convenient for mobile applications.

Pros:

-Reasonably priced ($100+)

-Soft & even light

Cons:

-Takes longer to set up

-Heavier, bulkier and requires more space to set up

-More moving parts

 

4. Honeycomb Grid Add-on

The honeycomb grid is an additional accessory that can be used with a rectangle softbox or an octobox. Its primary function is to introduce more shadows and dimensions to the subject. By using a grid, the light is directed in a single direction, preventing it from spreading outwards. While this may result in a slight loss of brightness, it is an effective method to reintroduce shadows and create a more three-dimensional look to your subject. If you find that your images appear flat and lack depth, the honeycomb grid is an excellent tool to bring back those desired shadows and add dimension to your subject.

 

Final Takeaway

In conclusion, understanding lighting is more important than buying the newest phone or expensive camera. Good lighting is essential for great images, regardless of the camera you use. Even a cheap phone or camera can produce excellent results with proper lighting. Personally, I have expensive camera equipment, but I prefer using my phone for social media content.

Below I linked my amazon list of products that I recommend. Please don’t just buy the stuff and expect automatic results. you have to spend time researching, and educating yourself so in the future you will know how to see and control light and create the vision that you want. If you are like me, that need someone to teach you, DM @akccreatiestudio about a virtual or in-person lesson if you are in NYC.


If you find this article helpful, share, leave a review below and if you wish to buy me a coffee (Venmo @vanktr | Zelle vanktr@gmail.com)